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How "microdosing death" can transform your life | Ian van der Loo | TEDxVUAmsterdam

What if embracing your mortality could set you free instead of filling you with fear? In this thought-provoking TEDxVUAmsterdam talk, student and entrepreneur Ian van der Loo introduces the concept of "microdosing death", a mindset shift that encourages us to live more boldly and with greater intention by acknowledging our finite existence.Through personal anecdotes and philosophical wisdom, Ian explores how small, regular reminders of our limited time can cut through daily noise, spark courage, and reveal what truly matters. He challenges us with two powerful questions to clarify our focus and embrace a more present, intentional, and inspired life. This emotional and deeply personal talk will make you reconsider your everyday choices and motivate you to build a life your future self will be proud of. Ian van der Loo is the winner of the Student Pitch Night 2025 for the TEDxVUAmsterdam. With a background in Fashion & Branding from AMFI and a Master’s in Entrepreneurship, Ian thrives on building things from scratch, whether it’s launching ventures, designing custom sneakers for his brand ILL, or exploring the edges of personal growth. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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