Every year, millions march at Pride. But millions more can’t. So at WorldPride in NYC, on the 50th anniversary of the Stonewall Riots, we marched for everyone who couldn't. This is the story of #MarchForMe. ______________March For Me invited people from all over the world to join virtually the 860 L’Oréal USA employees who marched in support of the LGBTQ community at WorldPride 2019, in New York City.Working in tandem with its employee-driven think tank, OUT @ L’Oréal, L’Oréal USA created “March for Me” to represent those who could not be at the WorldPride March in person but who want to demonstrate their support for the LGTBQIA+ community. Thousands of people from all over the world, including many of L'Oréal's 86,000 global employees, submitted a photo or video of themselves, which were projected on screens atop the L’Oréal USA Pride March float at WorldPride 2019 in New York City on Sunday, June 30.

My Skin Track pH by La Roche-Posay is the first wearable sensor and companion app to easily measure personal skin pH levels and create customized product regimens to better care for skin.Unveiled at the 2019 Consumer Electronics Show, My Skin Track pH is the first wearable to measure individual skin pH levels using microfluidic technology, it captures trace amounts of sweat from skin pores through a network of micro-channels, providing an accurate pH reading within 15 minutes.For media inquiries or interview requests, contact media@us.loreal.com.----------------------------The pH scale ranges from acidic to basic, on a spectrum measured from 0 to 14. Healthy skin pH exists within the slightly acidic range between 4.5 and 5.5. When pH balance is compromised, whether through environmental factors and underlying conditions, it can trigger inflammatory responses. Such responses can cause or exacerbate common skin concerns including dryness, eczema, and atopic dermatitis. Millions of Americans suffer from these conditions; according to the National Eczema Association, 1 in 10 Americans (31.6 million) have some form of eczema.My Skin Track pH was unveiled by L'Oréal at the 2019 Consumer Electronics Show in Las Vegas and has been honored with a CES 2019 Innovation Award and named a “Best of Innovation” winner in the Wearable Technology Products category. The flexible sensor was co-developed with L'Oréal's skincare brand La Roche-Posay, which works closely with dermatologists to develop safe and effective skincare products and is committed to bringing scientific progress directly to consumers.

La Roche-Posay My Skin Track UV—the first battery-free wearable electronic to measure UV exposure—is available now at apple.com and select U.S. Apple Store locations. With a precise sensor that measures individual UV levels and a companion app that tracks your exposure to pollution, pollen, and humidity, the launch of My Skin Track UV allows users to make more informed choices when it comes to their skin.Buy here: https://www.apple.com/shop/product/HML02ZM/A/la-roche-posay-my-skin-track-sensor?fnode=4aThe award-winning La Roche-Posay My Skin Track UV measures both UVA and UVB rays, and provides instant status updates while storing up to three months of data. The battery-free sensor is activated by the sun and powered by the user’s smartphone using near-field communication. My Skin Track UV relays stored data to its accompanying app through an easy single-touch function: users simply tap My Skin Track UV against their smartphone to update the app. In addition to extensive UV data, the app—which seamlessly integrates with Apple HealthKit—provides insights into humidity, pollen, and pollution levels.Designed in collaboration with visionary designer Yves Behar, the discreet wearable sensor is 12mm wide and 6mm high, waterproof, and has a sturdy wire clip that can conveniently attach to clothing or accessories.The device is the latest development from L'Oréal’s Technology Incubator and was first unveiled at the 2018 Consumer Electronics Show.

Sustainability and beauty are one and the same for the Founder of Seed Phytonutrients, Shane Wolf. He’s launching the first internally incubated farm-to-beauty brand within L’Oréal. It’s been a lifelong journey to get here; one worth reflecting on for this episode of The Founders. Growing up on a farm, then rising up the ranks in the beauty industry, Shane became the Global General Manager of Redken and Pureology. As a successful beauty executive in L’Oréal, he saw an opportunity to connect with his roots and fuel his passion for the planet. Shane wanted to start a new brand with a new mission — hair and skincare made with natural seed oils from independent, organic farmers that are paid upfront. He also wanted to invent the world’s first shower-safe paper bottle, and he wanted it all to happen within L’Oréal. See how Shane’s vision became a reality, and why anything is possible when you’re connected to your cause.----------------------ABOUT SEED PHYTONUTRIENTSOur mission is to plant the seeds of health, well-being, and sustainability for future generations. To protect seeds from over-commercialization, we partner with independent American organic farmers to harness the power of local seed varieties to create elevated natural products that make us look and feel good.Together, we create an environment of harmonious beauty, agriculture and sustainable business.Our philosophy is simple. Everything we do is done with the purpose of furthering our four brand obsessions. Learn more about them: https://www.seedphytonutrients.com/

Pride brings us together. To celebrate that, we paired four LGBTQ+ artists with four L’Oréal USA employees to create #SignsOfPride that speak to their shared journeys. Then we premiered them at the New York City Pride March. This is the story of those signs. Featuring Adam JK, Loveis Wise, Isabel Castillo Guijarro, and Mohammed Fayaz.

Kelly, a director of digital marketing, is on a lifelong mission to be her whole self. It helped her connect with Brooklyn-based artist Isabel. See their shared journey in #SignsOfPride.To celebrate Pride NYC this year, we paired four LGBTQ+ artists with four members of Out @ L'Oréal, our LGBTQ employee advocacy group, to create something beautiful. The teams' #SignsOfPride will be revealed at the NYC Pride March on June 24th, 2018.#SignsofPride is a means of sharing four distinct stories of individuality and inspiration through the lens of LGBTQ artists, using collective connection points along their journeys. Because of the powerful impact signs can bring, we hope these collaborations will help spread their important messages even further.