La Roche-Posay My Skin Track UV—the first battery-free wearable electronic to measure UV exposure—is available now at apple.com and select U.S. Apple Store locations. With a precise sensor that measures individual UV levels and a companion app that tracks your exposure to pollution, pollen, and humidity, the launch of My Skin Track UV allows users to make more informed choices when it comes to their skin.Buy here: https://www.apple.com/shop/product/HML02ZM/A/la-roche-posay-my-skin-track-sensor?fnode=4aThe award-winning La Roche-Posay My Skin Track UV measures both UVA and UVB rays, and provides instant status updates while storing up to three months of data. The battery-free sensor is activated by the sun and powered by the user’s smartphone using near-field communication. My Skin Track UV relays stored data to its accompanying app through an easy single-touch function: users simply tap My Skin Track UV against their smartphone to update the app. In addition to extensive UV data, the app—which seamlessly integrates with Apple HealthKit—provides insights into humidity, pollen, and pollution levels.Designed in collaboration with visionary designer Yves Behar, the discreet wearable sensor is 12mm wide and 6mm high, waterproof, and has a sturdy wire clip that can conveniently attach to clothing or accessories.The device is the latest development from L'Oréal’s Technology Incubator and was first unveiled at the 2018 Consumer Electronics Show.
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- 1:39R.A.W. Ambition: One team's mission to make L'Oréal more sustainableWhat happens when one small team within a massive organization pushes the entire company to innovate? This is the story of how one team's "R.A.W. Ambition" is helping to drive a sustainable revolution at L'Oréal.L'Oréal's Biolage R.A.W. Nourish Shampoo and Conditioner are 70-100% natural origin, up to 99% biodegradable and are free of silicons, sulfates and artificial colors. Nour Tayara, VP of Marketing at Biolage, took the stage at the 2017 Sustainable Brands conference to explain what this change means for L'Oréal and to announce that the products had achieved Cradle to Cradle SILVER certification based on an evaluation of their material health, renewable energy and carbon management, water stewardship and social fairness.In Nour's own words, he and his team are on a mission to show the world that, "Doing good makes looking good much, much better."
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- 2:54Making Beauty More SustainableWe are determined to build a more sustainable L'Oréal. When we launched Sharing Beauty With All in 2013, we made sustainability a priority in every area of our business. By 2020, we've pledged to reduce our CO2 emissions and water consumption, to improve the environmental profile of our formulas and to use more recycled material in product packaging.
- 0:29Socially-Responsible Sourcing of Shea ButterShea butter is used as an ingredient in almost 1,200 of L’Oréal’s skincare, personal hygiene and make-up products. The ingredient is at the heart of a responsible sourcing program in Burkina Faso, which provides women gatherers in the West African country with an equitable income and professional training.The program is designed to have a favorable impact on the environment by preserving the shea trees.
