La Roche-Posay My Skin Track UV—the first battery-free wearable electronic to measure UV exposure—is available now at apple.com and select U.S. Apple Store locations. With a precise sensor that measures individual UV levels and a companion app that tracks your exposure to pollution, pollen, and humidity, the launch of My Skin Track UV allows users to make more informed choices when it comes to their skin.Buy here: https://www.apple.com/shop/product/HML02ZM/A/la-roche-posay-my-skin-track-sensor?fnode=4aThe award-winning La Roche-Posay My Skin Track UV measures both UVA and UVB rays, and provides instant status updates while storing up to three months of data. The battery-free sensor is activated by the sun and powered by the user’s smartphone using near-field communication. My Skin Track UV relays stored data to its accompanying app through an easy single-touch function: users simply tap My Skin Track UV against their smartphone to update the app. In addition to extensive UV data, the app—which seamlessly integrates with Apple HealthKit—provides insights into humidity, pollen, and pollution levels.Designed in collaboration with visionary designer Yves Behar, the discreet wearable sensor is 12mm wide and 6mm high, waterproof, and has a sturdy wire clip that can conveniently attach to clothing or accessories.The device is the latest development from L'Oréal’s Technology Incubator and was first unveiled at the 2018 Consumer Electronics Show.

Sustainability and beauty are one and the same for the Founder of Seed Phytonutrients, Shane Wolf. He’s launching the first internally incubated farm-to-beauty brand within L’Oréal. It’s been a lifelong journey to get here; one worth reflecting on for this episode of The Founders. Growing up on a farm, then rising up the ranks in the beauty industry, Shane became the Global General Manager of Redken and Pureology. As a successful beauty executive in L’Oréal, he saw an opportunity to connect with his roots and fuel his passion for the planet. Shane wanted to start a new brand with a new mission — hair and skincare made with natural seed oils from independent, organic farmers that are paid upfront. He also wanted to invent the world’s first shower-safe paper bottle, and he wanted it all to happen within L’Oréal. See how Shane’s vision became a reality, and why anything is possible when you’re connected to your cause.----------------------ABOUT SEED PHYTONUTRIENTSOur mission is to plant the seeds of health, well-being, and sustainability for future generations. To protect seeds from over-commercialization, we partner with independent American organic farmers to harness the power of local seed varieties to create elevated natural products that make us look and feel good.Together, we create an environment of harmonious beauty, agriculture and sustainable business.Our philosophy is simple. Everything we do is done with the purpose of furthering our four brand obsessions. Learn more about them: https://www.seedphytonutrients.com/

Pride brings us together. To celebrate that, we paired four LGBTQ+ artists with four L’Oréal USA employees to create #SignsOfPride that speak to their shared journeys. Then we premiered them at the New York City Pride March. This is the story of those signs. Featuring Adam JK, Loveis Wise, Isabel Castillo Guijarro, and Mohammed Fayaz.

Kelly, a director of digital marketing, is on a lifelong mission to be her whole self. It helped her connect with Brooklyn-based artist Isabel. See their shared journey in #SignsOfPride.To celebrate Pride NYC this year, we paired four LGBTQ+ artists with four members of Out @ L'Oréal, our LGBTQ employee advocacy group, to create something beautiful. The teams' #SignsOfPride will be revealed at the NYC Pride March on June 24th, 2018.#SignsofPride is a means of sharing four distinct stories of individuality and inspiration through the lens of LGBTQ artists, using collective connection points along their journeys. Because of the powerful impact signs can bring, we hope these collaborations will help spread their important messages even further.

Living your truth is a process. L'Oréal Paris Brand Manager, Kris, and Philadelphia-based illustrator Loveis Wise joined forces to bring their own journeys to life through #SignsofPride.To celebrate Pride NYC this year, we paired four LGBTQ+ artists with four members of Out @ L'Oréal, our LGBTQ employee advocacy group, to create something beautiful. The teams' #SignsOfPride will be revealed at the NYC Pride March on June 24th, 2018.#SignsofPride is a means of sharing four distinct stories of individuality and inspiration through the lens of LGBTQ artists, using collective connection points along their journeys. Because of the powerful impact signs can bring, we hope these collaborations will help spread their important messages even further.

For Billy, our Assistant Marketing Manager at Matrix, and illustrator Mohammed, beauty has no labels. Stay tuned to see their inspiring collaboration in #SignsOfPride.To celebrate Pride NYC this year, we paired four LGBTQ+ artists with four members of Out @ L'Oréal, our LGBTQ employee advocacy group, to create something beautiful. The teams' #SignsOfPride will be revealed at the NYC Pride March on June 24th, 2018.#SignsofPride is a means of sharing four distinct stories of individuality and inspiration through the lens of LGBTQ artists, using collective connection points along their journeys. Because of the powerful impact signs can bring, we hope these collaborations will help spread their important messages even further.

Shauna, our National Sales Director at Atelier Cologne, and artist Adam JK found common ground right away. Watch them bond over what matters most. #SignsOfPride coming 6/24.To celebrate Pride NYC this year, we paired four LGBTQ+ artists with four members of Out @ L'Oréal, our LGBTQ employee advocacy group, to create something beautiful. The teams' #SignsOfPride will be revealed at the NYC Pride March on June 24th, 2018.#SignsofPride is a means of sharing four distinct stories of individuality and inspiration through the lens of LGBTQ artists, using collective connection points along their journeys. Because of the powerful impact signs can bring, we hope these collaborations will help spread their important messages even further.

When it comes to sustainability, the mission is personal. See why everything we do is designed to make the world more beautiful.Guided by L’Oréal’s Sharing Beauty with All global sustainability program, L’Oréal USA surpassed the company’s 60 percent carbon emissions reduction goal in absolute terms in 2017, reaching an 84 percent reduction from a 2005 baseline and achieving 100 percent renewable electricity use for all 21 U.S. manufacturing and distribution facilities.“Achieving carbon neutrality for all of our Operations facilities furthers our commitment to being a sustainability leader in the United States,” said Frédéric Rozé, President and CEO of L’Oréal USA. “We have seen that a dedication to sustainability fosters innovation, inspires creativity and builds a strong team spirit. This new milestone can be credited to our passionate teams and their vision in finding a new renewable energy approach that benefits one of our local communities while being a long-term, financially viable solution.

Beauty has “always been about self-expression and a way for people to empower themselves to tell the world their own story.”L'Oréal USA gets up close and personal with Wende Zomnir about what sparked her to create Urban Decay, now one of the world's most beloved beauty brands.Join us for an inspiring episode of The Founders, a new digital series that retraces the journeys of visionary female beauty entrepreneurs.