L'Oréal's For Women in Science program was created out of a simple belief: the world needs science, and science needs women because women in science have the power to change the world. 2022 marks the 19th year of the L'Oréal USA For Women in Science fellowship program, which to-date has recognized 95 postdoctoral scientists and invested nearly $5 million to advance critical research in a diverse array of science fields. #FWIS2022

This year marked the return of in-person Pride celebrations in New York City after two years of virtual events. In advance of our return to the Pride march, we sat down with members and allies of OUT@L’Oréal, our employee-led LGBTQIA+ think tank, to talk about what it means to express themselves OUT Loud.

A century after developing the world's safe, synthetic haircolor formulation, L’Oréal is reinventing the at-home haircolor experience, powered by beauty tech. Introducing Colorsonic, a device that precisely applies nourishing haircolor with no mess, fast. Created by the L'Oréal Technology Incubator, Colorsonic is made for repeated, longtime use and features post-consumer recycled plastic and cardboard cartridges. Coming 2023.#haircolor #beauty #technology #hairideas #hairinspo #CES2022 #CES

Introducing five women who are making discoveries toward a better future. Meet the 2021 L'Oréal USA For Women In Science fellows. Their studies span a range of fields, including neuroscience, biology, chemistry and physics.L'Oréal USA believes the world needs science, and science needs women, because women in science have the power to change the world. For 18 years, the L'Oréal USA For Women in Science program has awarded postdoctoral women in STEM over $4 million in grants.Learn more: https://www.loreal.com/en/usa/pages/group/fwis/

During Pride, we get a glimpse of a more joyful world. And though many things are different this year, that's something that hasn't changed. This year, we're #SharingPride in our own unique ways, from coast to coast, with OUT @ L’Oréal - L’Oréal USA's LGBTQ+ think tank. From being you're truest self to supporting your favorite causes: how are you Sharing #Pride this June?

Welcome to a new way to wash your hair. L’Oréal Water Saver is a sustainable haircare system for your salon and at-home beauty routine, developed by the L'Oréal Technology Incubator with environmental innovation company Gjosa. The system uses up to 80% less water while improving upon luxury and efficiency through advanced technology.Its system transforms the traditional hair-washing experience by combining high-powered water-optimizing technology with specially designed haircare products from L’Oréal Professionnel and Kérastase that flow directly into the water stream. This technology is in select salons now. A convenient at-home version is coming soon.

Created through a partnership between the L’Oréal Technology Incubator and the Swiss environmental innovation company Gjosa, L’Oréal Water Saver is a first-of-its kind sustainable haircare system that incorporates the #1 beauty company's century-long legacy of formulation expertise with Gjosa’s core water-optimizing technology. The technology applies the principle of fractioning used in rocket engines to water flows, reducing their size and accelerating their speed.Launched at CES 2021, the L'Oreal Water Saver system transforms the traditional hair-washing experience by combining high-powered water-optimizing technology with specially designed haircare products from L’Oréal Professionnel and Kérastase that flow directly into the water stream. With a water reduction of up to 80%, L’Oréal Water Saver represents a new way to wash and care for your hair: one that saves water while improving upon luxury and efficiency through advanced technology.

Perso is the first-of-its-kind, 3-in-1 device for personalized skincare and cosmetics, launched by L'Oréal at the 2020 Consumer Electronics Show (CES), in Las Vegas.The Smart Artificial Intelligence (AI) system creates on-demand, personalized formulas for skincare, lipstick, and foundation that optimize over time — incorporating real-time skin assessment, air-quality, pollution data and trend analysis. Developed by the L’Oréal Technology Incubator, Perso's sleek device, which stands 6.5 inches high and weighs just over one pound, features a streamlined four-step process to deliver on-the-spot skincare and cosmetic formulas that optimize for increasing levels of personalization over time.“Building on our deep scientific heritage and leadership in innovation, L'Oréal is once again leveraging advanced technology to create smart beauty products and services that answer the needs of our consumers and offer them near-limitless personalization and precision,” said Nicolas Hieronimus, L'Oréal's Deputy Chief Executive Officer. “We are committed to making L’Oréal the leader in Beauty Tech – and Perso is the next step in that exciting journey.”

Every year, millions march at Pride. But millions more can’t. So at WorldPride in NYC, on the 50th anniversary of the Stonewall Riots, we marched for everyone who couldn't. This is the story of #MarchForMe. ______________March For Me invited people from all over the world to join virtually the 860 L’Oréal USA employees who marched in support of the LGBTQ community at WorldPride 2019, in New York City.Working in tandem with its employee-driven think tank, OUT @ L’Oréal, L’Oréal USA created “March for Me” to represent those who could not be at the WorldPride March in person but who want to demonstrate their support for the LGTBQIA+ community. Thousands of people from all over the world, including many of L'Oréal's 86,000 global employees, submitted a photo or video of themselves, which were projected on screens atop the L’Oréal USA Pride March float at WorldPride 2019 in New York City on Sunday, June 30.

My Skin Track pH by La Roche-Posay is the first wearable sensor and companion app to easily measure personal skin pH levels and create customized product regimens to better care for skin.Unveiled at the 2019 Consumer Electronics Show, My Skin Track pH is the first wearable to measure individual skin pH levels using microfluidic technology, it captures trace amounts of sweat from skin pores through a network of micro-channels, providing an accurate pH reading within 15 minutes.For media inquiries or interview requests, contact media@us.loreal.com.----------------------------The pH scale ranges from acidic to basic, on a spectrum measured from 0 to 14. Healthy skin pH exists within the slightly acidic range between 4.5 and 5.5. When pH balance is compromised, whether through environmental factors and underlying conditions, it can trigger inflammatory responses. Such responses can cause or exacerbate common skin concerns including dryness, eczema, and atopic dermatitis. Millions of Americans suffer from these conditions; according to the National Eczema Association, 1 in 10 Americans (31.6 million) have some form of eczema.My Skin Track pH was unveiled by L'Oréal at the 2019 Consumer Electronics Show in Las Vegas and has been honored with a CES 2019 Innovation Award and named a “Best of Innovation” winner in the Wearable Technology Products category. The flexible sensor was co-developed with L'Oréal's skincare brand La Roche-Posay, which works closely with dermatologists to develop safe and effective skincare products and is committed to bringing scientific progress directly to consumers.